For B2B SMEs Looking to Move to the Next Level with an Improved Sales Function
- Increased Revenue
- Consistent Revenue
- Increased Margins
- Customer Acquisition
- Market Expansion
- Brand Awareness
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Achieve these Benefits and Take Control of your Destiny by Embracing the Process Selling Framework
Is the Process Selling Framework for me?
Yes, if you are a B2B SME owner or manager and you find yourself at a crossroads in the development of your business. In terms of growth, you have reached a plateau and need to move to the next level.
Many B2B SMEs are technical in nature and driven by entrepreneurs and innovators who are passionate about their product or service, the industry they operate in, and business in general. It is this passion that drives them to succeed, building fabulous businesses by solving problems that others struggle with.
New SMEs grow primarily through word of mouth, by the people involved in the business leveraging their network of contacts and building reputational value. This type of activity and growth can last for many years and lead to the business turning over many millions.
It's the nature of business that this type of activity and growth is limited. At some point, growth will plateau and a new initiative is required to bring the business to the next level. As this happens, the business is also evolving in terms of product or service offerings, leading to opportunities that can only be exploited through a structured sales process.
The challenge for some B2B SME owners and managers, is that their background is of a technical nature and not in sales or marketing. It's not that they can't sell, of course they can, they have built a successful business through selling, the challenge is managing a structured sales function.
This lack of experience can lead owners and managers to make the usual mistakes of taking people from technical roles and putting them into sales without the proper structures or training, or hiring salespeople based on their ability to impress, but after six months of overhead and missed opportunities, it doesn't work out.
The Process Selling Framework is designed to overcome these challenges. It equips owners and managers with the knowledge, skills, and tools, to take control of their sales function and to drive their business to the next level with confidence.
New SMEs grow primarily through word of mouth, by the people involved in the business leveraging their network of contacts and building reputational value. This type of activity and growth can last for many years and lead to the business turning over many millions.
It's the nature of business that this type of activity and growth is limited. At some point, growth will plateau and a new initiative is required to bring the business to the next level. As this happens, the business is also evolving in terms of product or service offerings, leading to opportunities that can only be exploited through a structured sales process.
The challenge for some B2B SME owners and managers, is that their background is of a technical nature and not in sales or marketing. It's not that they can't sell, of course they can, they have built a successful business through selling, the challenge is managing a structured sales function.
This lack of experience can lead owners and managers to make the usual mistakes of taking people from technical roles and putting them into sales without the proper structures or training, or hiring salespeople based on their ability to impress, but after six months of overhead and missed opportunities, it doesn't work out.
The Process Selling Framework is designed to overcome these challenges. It equips owners and managers with the knowledge, skills, and tools, to take control of their sales function and to drive their business to the next level with confidence.
The Process Selling Framework includes 2 sales training courses, Business Development and Sales Execution. These Courses are also available to purchase separately.
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Our clients have
a few nice things to say about us
“We
needed to create an effective sales function, one that we could simply say to
new hires, ‘this is what we do, you simply need to follow the process’ and
that’s exactly what we got!” - Thanks Brendan
Nicola byrne
CEO
Riskeye
CEO
Riskeye
“We needed to take a fresh strategic approach to our sales process, right through from sales prospecting to closing. Brendan proved to be highly skilled in understanding our issues and working with us to create an effective approach. We continue to engage Process Selling on an ongoing basis.”
Pat REidy
CEO
Xyea
CEO
Xyea
“I engaged Process Selling soon after being appointed Sales Director. Brendan provided the structures and processes required by me to perform my new role successfully. I would highly recommend Process Selling to anyone who finds themselves in a similar position.”
Lisa cullen
Sales director
Aperture glazing
Sales director
Aperture glazing
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