Scale with the Process Selling Blueprint

The Blueprint is the creation of Process Selling founder and sales leadership coach Brendan Dunne, in collaboration with strategic marketing consultant Richard Coen of Emarkable. This Blueprint is designed to empower companies engaged in technical sales with the tools, strategies, and insights needed to accelerate growth, streamline operations, and drive sustainable success.

• Unlock Growth Potential: Our primary goal is to help participating companies unlock their full growth potential by implementing proven strategies and best practices tailored to the unique demands of technical sales.
• Streamline Operations: We aim to streamline sales and marketing operations by documenting repeatable and scalable processes that eliminate inefficiencies and maximise productivity.
• Enhance Sales Effectiveness: Through targeted training and skill development initiatives, we seek to enhance the effectiveness of sales and marketing teams, equipping them with the knowledge and tools needed to succeed in complex sales environments.
• Foster Collaboration: We promote collaboration and alignment between sales and marketing teams, fostering a culture of cooperation and shared goals to drive better results.
• Drive Sustainable Success: By focusing on long-term growth strategies and continuous improvement, we help companies achieve sustainable success in today's dynamic marketplace.
• Facilitate Succession: As the founders and main drivers of a business plan their exit, they are often concerned that their absence creates a gap in business development activity and continuity. The Framework equips the next generation and facilitates a smooth succession.

B2B SMEs evolve from micro-businesses to small, and sometimes to medium-sized businesses, often without the foresight of planning. Business growth comes from the efforts of the business owners and key people having a 'can-do' attitude and reacting well to opportunities. Before they know it, they are presiding over a company with tens of staff and turning over many millions.
 

Leaders emerge from the ranks because they are trusted, they are capable, and they show promise, but they can often lack management skills and systems. The business can sustain this position for many years because revenues and margins are good and at the end of the day, the books balance, and a profit is made.
 

But then something happens, something changes, causing the business owners to reflect on their position. Business owners may come to realise that, unlike their accounting, warehousing, manufacturing, or engineering functions, the sales function doesn't have the trained manager, the systems and procedures, or the accountability metrics for the function to perform consistently. Sometimes it works, and sometimes it doesn't!
 

The Process Selling Blueprint will ensure that the function always works. That people do what they are supposed to do, when they're supposed to do it, and in the required measures.

• Expert Guidance: Brendan Dunne and Richard Coen bring a wealth of knowledge and experience to the table, providing participants with expert guidance and insights gained from years of hands-on experience in technical sales and marketing.
• Tailored Solutions: The Blueprint is customised to meet the specific needs and goals of each participating company, ensuring that the strategies and tactics outlined are aligned with their unique business objectives.
• Proven Track Record: With a track record of success and satisfied clients, the Blueprint has consistently delivered tangible results for companies looking to drive growth and improve their sales performance.
• Practical Approach: We take a practical, results-oriented approach to sales and marketing, focusing on actionable strategies and real-world solutions that deliver measurable outcomes.